I’m a global multidisciplinary award-winning creative with over 20 years of experience, working in Europe, Latin America and North America.

Growing up, I wanted to be an architect but ended up building brands. I am passionate, pragmatic, and believe that our role in this industry goes beyond selling products. We have the power to change people’s lives for the better, not only with the ideas we deploy but also how we build our teams. During my career, I’ve been really lucky to work with global and local clients who share the same belief.

Immortal Fans, The Gun Shop, Volvo Highway Robbery and other campaigns I created or creative directed, helped Ogilvy Brazil win Cannes Lions Agency Of The Year 2013, and Grey New York becoming for 2 years in a row (2015, 2016) the second most awarded agency in the world. In mid 2017, I joined Y&R as North America ECD working with offices in Miami, Memphis, Toronto and New York. I've built a multicultural team of award and pitch winning creatives where we helped bring new business and reputation (Cannes Lions, D&AD, One Show, ADC...)

I’ve been invited to judge at major award festivals like most recently the One Show and AICP. If you read portuguese (or don't mind using Google Translate) check out my monthly articles at Dinheiro Vivo, a portuguese newspaper about economics and advertising.

︎︎︎ Awards & accolades

+1 917 589 1688